There is no way that is going to be the new logo. We will all make them use the original that was used for Shenmue 1 and 2 with our feedback. Sorry Suzuki!
As for the models Ryo is almost what he is supposed to look like although he looks slightly less muscular as he did and seems to have dyed his hair brown hehe. Shenhua is far from what she is supposed to look like. I am certain it will be fixed at release. I would not accept these models.
The most impressive thing about the trailer were the environments (felt shenmue as much as it could) and the fighting, so good! facial animations are harder to do so they will be obviously completed in the remaining development time.